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공모전 내용 요약

Show how families that are active together are more bonded and connected, both physically and emotionally.

Show how Dutch Lady builds physically and emotionally strong families that bond and connect because they are active together.

A presentation with text and visuals (maximum 3 pages, PDF).

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Dutch Lady Frieslandcampina

Thank you for all your creativity and enthusiasm! Wonderful to see all the ideas and interpretations.

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Dutch Lady의 선택

adrianzapatagarcia
adrianzapatagarcia #1등 상금
adrianzapatagarcia 1,153,360 창의력 점수
  • 그래픽 디자인
  • 일러스트레이션
  • 창의적인 글쓰기
  • 라벨 & 패키지 디자인
스페인

Time together공모전 #1등 상금 3,000€

I feel proud of this achievement and I'm very happy to know that Dutch Lady considered inspiring my proposal. I hope one day I can watch a video based on this idea! Thanks!

What works well:
Insight and desire of kids to connect more with parents / father
Shows active family bonding
Role of product is clear and credible
Simple, impactful, effective way of child communicating with father i.e. a handwritten note

Dutch Lady
MacRone
MacRone #2등 상금
MacRone 284,960 창의력 점수
  • 창의적인 글쓰기
  • Script Writing
스페인

Family Face-Off공모전 #2등 상금 1,500€

What a fun brief! Having lived and travelled in the region I think the ambition of the strategy is excellent. Fingers crossed the campaign pays off - and the ideas here help the Dutch Lady on her way. Huge thanks to both the brand and eYeka teams for making it happen. Cheers!

Idea can have a lot of legs or possibilities for an actual campaign

Dutch Lady
majamijatovic
majamijatovic #3등 상금
majamijatovic 240,060 창의력 점수
  • 창의적인 글쓰기
  • Script Writing
세르비아

Video on demand공모전 #3등 상금 500€

Interesting contest, and very challenging. Thanks for choosing my work for
3rd prize.

Strong potential for emotion
Having mobile screen as part of the story presents creative ways of executing the film - especially from a mobile first point of view

Dutch Lady

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참여자수 55 명