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공모전 내용 요약

Make ice-cream that fits millennials who want to embrace a wellness lifestyle

Invent an ice-cream brand that fits millennials who want to embrace a wellness lifestyle.

4-pages presentation with images and text

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Unilever Unilever

Thank you for all of the wonderful entries we received. Some brilliant ideas, great designs, unique elements in either communication, business model or benefits. I had many of your ideas on our shortlist and found the final choice very hard. We are still working with many of the ideas to see which ones would truly win with consumers.

Please keep ideating and creating and I hope that you will see more wellness ice cream products coming to a place near you soon.

배심원 상금 수상자

Unilever의 선택

Evelyn_Green
Evelyn_Green #1등 상금
Evelyn_Green 93,460 창의력 점수
  • 그래픽 디자인
  • 창의적인 글쓰기
  • 라벨 & 패키지 디자인
싱가포르

Halo Superfood Ice Cream Unilever공모전 #1등 상금 5,000€

I loved the rounded feel of a true millennial brand, with the combination of non dairy and superfoods that still sounded tasty. and beautiful packaging design and a beautiful care for the planet and growers. Well done.

Unilever
eepigni
eepigni #2등 상금
eepigni 79,720 창의력 점수
  • 그래픽 디자인
  • 동영상
  • 애니메이션
  • 창의적인 글쓰기
  • 라벨 & 패키지 디자인
스페인

The Fresh Start Initiative공모전 #2등 상금 2,500€

I absolutely loved the fresh start thinking, combining artisanal daily made ice cream with an opportunity for getting people back into employment. A social purpose close to our hearts. Thank you.

Unilever
Mengboy
Mengboy #3등 상금
Mengboy 127,140 창의력 점수
  • 그래픽 디자인
  • 일러스트레이션
  • 창의적인 글쓰기
  • 라벨 & 패키지 디자인
말레이시아

Ohm공모전 #3등 상금 1,000€

I really liked the way you designed and created this incredibly peaceful and wellness based brand and products. I could imagine myself taking a moment out and loved the notion of spa popsicles. Thanks.

Unilever
AnnaNThang
AnnaNThang #4등 상금
AnnaNThang 903,410 창의력 점수
  • 그래픽 디자인
  • 일러스트레이션
  • 창의적인 글쓰기
  • 라벨 & 패키지 디자인
  • Photography
미국

Breyers Botanicals ~ Ice Cream Tonics공모전 #4등 상금 1,000€

I thought the design was wonderfully premium and mouth wateringly attractive ingredients, and loved the use of partnerships with chefs and herbologists to make this something different. Good job.

Unilever
depaccoteam
depaccoteam #5등 상금
depaccoteam 97,070 창의력 점수
  • 그래픽 디자인
  • 일러스트레이션
  • 애니메이션
  • 창의적인 글쓰기
  • 라벨 & 패키지 디자인
  • Photography
필리핀

FIDA DIDA ICE CREAM공모전 #5등 상금 500€

I really like the fresh and colourful nature of this fruit and veg ice cream brand, and the fact that you focused on a gourmet experience not a healthy one which was implicit. Thank you.

Unilever

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