Breakfast innovation 공모전이 마감되었습니다.

Offer French people the perfect breakfast solution even when they’re short of time

5,000€
2016년 11월 27일 (일)에 공모전 마감
창의적인 글쓰기 - 라벨 & 패키지 디자인

Breakfast is a key moment in the French day. It’s an opportunity to start the day well both physically and psychologically. It’s a pleasurable moment where we eat good things, generally sweet, which do us good and provide the energy we need for the activities of the day ahead.

Yet we can’t always find the time to enjoy this essential meal, and end up eating things that ultimately we don’t enjoy or aren’t very well balanced, just to "make do", and sometimes even "skip" breakfast.

We need your help to come up with a solution for French people who are short of time in the morning, but don’t want to sacrifice the pleasure of a good breakfast.

Format: Visuals and answers to questions (2 pages max)