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도전

공모전 내용 요약

Inspire bonding moments over sweet snacks

Create a fresh and inspirational idea to facilitate sweet sharing moments among friends or partners.

A presentation with a catchy name / headline, text and visuals (sketches, illustrations, pictures). You can feature one brand, or all of them. The point is that the idea can eventually be done for the 5 brands.

개요 전체 읽기

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Nestle Nestle

Thanks for all your entries to help people get even more enjoyment out of there shared treating moments. Hope to see some of the winners ideas come to life in store soon.

 

배심원 상금 수상자

Nestle의 선택

MarcoAFerraresso
MarcoAFerraresso #1등 상금
MarcoAFerraresso 206,540 창의력 점수
  • 그래픽 디자인
  • 동영상
  • 일러스트레이션
  • 라벨 & 패키지 디자인
  • Photography
브라질

Aero Bubbles Wheel공모전 #1등 상금 3,500€

The way the idea enhances the eating experience both functionally through a bowl sharing format and emotionally by creating game play and talkability without being over complex and unfeasible to make.

 
Nestle
Charz
Charz #2등 상금
Charz 127,640 창의력 점수
  • 그래픽 디자인
  • 일러스트레이션
  • 애니메이션
  • 라벨 & 패키지 디자인
  • Photography
영국

Bittersweet공모전 #2등 상금 2,000€

The simplicity of creating an interaction between people going with the trend of dual screening and using mobile technology versus trying to buck it and bringing the iconic treats to life. This idea was more specific and achievable than lots of other gaming entries.

 
Nestle
gaiariva
gaiariva #3등 상금
gaiariva 835,030 창의력 점수
  • 그래픽 디자인
  • 일러스트레이션
  • 창의적인 글쓰기
  • 라벨 & 패키지 디자인
  • Photography
  • Script Writing
이탈리아

The Social Bowl공모전 #3등 상금 1,000€

The way the idea enhances the eating experience functionally by creating a bowl but can also be adapted to add some theatre to the moment with a shape that links to festive occasions.

 
Nestle
Acel
Acel #4등 상금
Acel 142,400 창의력 점수
  • 그래픽 디자인
  • 일러스트레이션
  • 창의적인 글쓰기
스웨덴

KitKat360°공모전 #4등 상금 500€

The long term thinking of how digital technology could bring to life a shared and unique experience to add value to the moment of sharing a treat.

 
Nestle
MarcoAFerraresso
MarcoAFerraresso #5등 상금
MarcoAFerraresso 206,540 창의력 점수
  • 그래픽 디자인
  • 동영상
  • 일러스트레이션
  • 라벨 & 패키지 디자인
  • Photography
브라질

Mix flavors creates connections공모전 #5등 상금 500€

A simple in store approach that heroes the individual appeal of treats and allows everybody's needs to be met. Adapting the shape to a top and bottom tub would aid feasibility in store to avoid need for a connecting lid.

 
Nestle

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NESTLÉ: social snacking moments 커뮤니티

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