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공모전 내용 요약

Chanel is launching a new handbag line ”Chanel Unlimited” which caters the active Chanel women. It is casual yet chic, active & urban for everyday usage and modern thanks to the lightness of the canvas.

This bag is synonymous of that concept of freedom, a bag for on the go!

Create a captivating video that brings to life your own vision of Chanel Unlimited. The video needs to disrupt from Chanel’s usual codes of communication, but respect the brand’s values.

It will be put on social media and should appeal to our target: feminine and classy audience.

Format: Videos or animations

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#1 Prize of 3,600€


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