L'Occitane - 스킨 케어 진단 공모전 결과를 확인하세요
공모전 내용 요약
록시땅 제품을 고객에게 추천하기 위한 최고의 방법을 생각해 보세요
프로방스는지구상에서가장아름다운지역중하나입니다. 록시땅은프로방스의정기를받은 브랜드입니다. 록시땅은 고품질 순수 재료를 사용한 감각적인 뷰티 제품 입니다.
록시땅의전문적인뷰티카테고리로검증한각각의피부타입과목적에따라, 록시땅의뷰티제품을추천하려고합니다. 록시땅을추천할수있는독창적이고자연스러운 자가진단법을생각해보세요.
제출형식: 비디오, 애니메이션, 스토리보드, 작품 설명이 포함된 일러스트레이션.
록시땅이 제품을 고객한테 추천할때 쓰일 수 있는 가장 적합한 방법을 소개해 주세요!
배심원 상금 수상자
clementime #1등 상금
#1 Prize of 3,000€
I discovered eYeka about two months ago while procrastinating on my final essays for university, which I now know has definitely paid off! I thought that the brief was very appealing due to sensory appeal of L'Occitane (combining the colors, scents and textures of the Provence landscape), the unique task at hand (creating a sign diagnosis tool) and the depth of creativity possible as a result. I was very inspired by the landscapes of Provence and developed my idea while researching its beautiful hills, flowers and scenery.
I think eYeka provides a valuable service to both companies and regular people who want to add a bit more creativity to their life. Winning this has motivated me to further develop my creative problem-solving skills, and I look forward to future call for entries on eYeka!
We selected this proposal because it was the most innovative combination of concept and design — it took a traditional question-and-answer format and added the dimension of drawing parallels to the changing landscape. Our brand is so deeply rooted in nature and the region of Provence, that to make the comparison between the layers of our skin, and the layers of the earth, is a natural connection.
ludeblue #2등 상금
- 그래픽 디자인
#2 Prize of 1,500€
I found eYeka through Facebook. I feel what eYeka wants from the participants through all the contests is CREATIVE IDEA which is what I focus on with my experience of web-agency as well. That is why I decide to join this contest. Through this contest, I come to reconfirm that the most important thing for this kind of work is not high technique but imagination, creativity and how to realize it!
We like this proposal because it is the only submission that starts with many products and then eliminates them gradually as you answer the questions. Many diagnoses do not reveal any products until the very end of the prescription, but to display many products at the beginning, the brand builds credibility in its wide offering, especially when experienced by new customers.
rojesbastet #3등 상금
- 그래픽 디자인
- 창의적인 글쓰기
- 라벨 & 패키지 디자인
#3 Prize of 500€
I discovered eYeka when I was searching for design contest online, I found that most of the brands launching contests on eYeka website are famous and well-known to us. For the L'Occitane contest, I know the brand well so I decided to participate, as I can create some work from an ordinary consumer's perspective, to meet the brand culture and to satisfy consumers need.
I am really excited for winning this contest :) it's really encouraging! Love eYeka so much! Last thing I want to say is, I know there are so many great creators in eYeka, I should learn from all of you and hope we will all learn something here.
This submission was chosen because we like the idea of keeping a record or diary of ones skincare issues over a long period of time. In the same way that we keep medical records, keeping a record of our skin's progress and process is a great way to mark trends and learn from our skin. It also speaks to the seasonality of skincare, and how customers can learn the routine of using different products at different times of the year.