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공모전 내용 요약

What could Nestlé do to help people in their fifties have a good life?

Help people in their fifties have a better life with Nestlé! Show us how Nestlé can help “Good-lifers” make the most of their life through an innovative and groundbreaking idea for products, services or devices focused on health and nutrition.

Presentations with illustrations and text, Max. 5 pages (PDF only) 

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Nestle Nestle

Thank you for all your great and creative contributions!!

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Nestle의 선택

AnnaNThang
AnnaNThang #1등 상금
AnnaNThang 1,053,330 창의력 점수
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  • 일러스트레이션
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  • 라벨 & 패키지 디자인
  • Photography
미국

Nestlé Vita공모전 #1등 상금 4,000€

I was really inspired by this brief. I think health and longevity are very important, especially to good lifers. Yoga is a special activity that becomes a lifestyle. I think Nestle can fit into this lifestyle for many people by providing the right snacks, beverages and incentives.

I'm so very happy to have been selected as the first place winner, I put a lot of love and thought into my submission and put myself into their shoes. Would I want to be part of this campaign? Yes! Nestle Vita for life :) Thank you Eyeka and Nestle!

Nice concept based on food and beverage business opportunity. Building on ownable and value-adding health and nutrition benefits. Great visual presentation.

Nestle
feelgoodanime
feelgoodanime #2등 상금
feelgoodanime 66,900 창의력 점수
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  • 동영상
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  • 창의적인 글쓰기
  • 라벨 & 패키지 디자인
미국

LifeMix Essentials공모전 #2등 상금 2,000€

I appreciated the opportunity to imagine a new product idea for Nestlé. Second place is indeed an honor. While I did truly believe in the idea I submitted, I am still surprised to have ranked so high. Thank you Eyeka and Nestlé!

Great idea providing food and beverage business opportunity, based on target group understanding and providing clear health and nutrition benefits. Could be personalized.

Nestle
ellaquiogue
ellaquiogue #3등 상금
ellaquiogue 36,440 창의력 점수
  • 그래픽 디자인
필리핀

GoodLifer Snack Pack공모전 #3등 상금 2,000€

Great target group understanding. Good concept building on food and beverage business opportunity and driving service and convenience aspect.

Nestle
progresstina
progresstina #4등 상금
progresstina 349,950 창의력 점수
  • 창의적인 글쓰기
  • Script Writing
불가리아

Nestlé and slowing down the invasion of the age spots after 50.공모전 #4등 상금 1,000€

I am grateful to eYeka for the opportunity to present my ideas & to Nestle for selecting them among the winning ideas for this contest. Congratulation to all winners.

Good identification of target group problem.

Nestle
progresstina
progresstina #5등 상금
progresstina 349,950 창의력 점수
  • 창의적인 글쓰기
  • Script Writing
불가리아

Nestlé for preserving healthy brain longevity공모전 #5등 상금 1,000€

I am grateful to eYeka for the opportunity to present my ideas & to Nestle for selecting them among the winning ideas for this contest. Congratulation to all winners.

Good identification of target group problem.

Nestle

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  • AnnaNThang 순위 1 AnnaNThang 1,053,330 창의력 점수
  • xdev 순위 2 xdev 310,470 창의력 점수
  • srcharls 순위 3 srcharls 86,800 창의력 점수

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