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도전

공모전 내용 요약

Show us how we can revolutionize our showering experience with Zest Body Wash

Create an entertaining, educational and joyful video that shows how you can transform your showering experience with Zest body wash for a cleaner and better you!

Video or animation (30 sec. max.)

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Zest P&g

We will like to thanks all the people that participated on Zest challenge, it was really difficult to choose final winners as many of them were in line with the brief. However, we ended up choosing those that bring the campaign idea to life in a way that Zest LA talk about it and that we may be able to use as is in the digital world.

배심원 상금 수상자

Zest의 선택

nickmw
nickmw #1등 상금
nickmw 87,940 창의력 점수
  • 애니메이션
영국

Colour Wash공모전 #1등 상금 12,000€

This was a fun video to make and great to hear I've won! Things were a little quiet at work (I freelance) so thought I'd check out what was going on at Eyeka. The Zest brief gave me the chance to experiment with a new style and just have a bit of fun with it. Delighted with the win and thanks Zest for choosing me as a winner and Eyeka for the opportunity :)

This video is the #1 winner as it was the one that brought education of usage in the most direct and intuitive way. We believe it can help consumers understand the correct way to use it and thus have a great experience.

Zest
hervecarton
hervecarton #2등 상금
hervecarton 71,070 창의력 점수
  • 그래픽 디자인
  • 일러스트레이션
  • 애니메이션
프랑스

Zest en chanson공모전 #2등 상금 6,000€

This video is the #2 winner and is the one that has the biggest emotional connection with consumers from Brand's equity standpoint. It brings humor and music to life in a way that ZEST LA will do. It may help maximize communication.

Zest
shu_wu
shu_wu #3등 상금
shu_wu 142,530 창의력 점수
  • 애니메이션
  • 창의적인 글쓰기
  • Script Writing
중국

享受泡泡浴的熊 Bear showering with Zest공모전 #3등 상금 3,500€

This video is entertaining and will generate an emotional connection with consumers as it is cute and you will like to finish seeing what happens. It focuses on product's main benefit of generation 3x more lather.

Zest

커뮤니티가 좋아하는 작품

피드백 서클에서 참여자들의 투표수에 기반

우수성의 Top

독창성의 Top

스토리 텔링의 Top

  • hervecarton 순위 1 hervecarton 71,070 창의력 점수
  • xdev 순위 2 xdev 310,470 창의력 점수
  • nickmw 순위 3 nickmw 87,940 창의력 점수

Zest 커뮤니티

공모전에 참가한 창의적인 참여자들을 모두 만나기

참여자수 22 명