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공모전 내용 요약

How can you show young Chinese men that they can get more power than their shower?

A recharging shower from AXE / Lynx is a moment to recharge your batteries so you’re ready to grasp these opportunities. Can you get this message across to young men?

Presentation with illustrations, 5 pages max (PDF)

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AXE Unilever

Thank you so much for the entries, very well done. We do appreciate the effort you guys have spent on this project, and we did receive some brilliant ideas which are not only creative but well reflecting the concept. Congratulate to the Winners & great thanks to the people who have participated in the contest.

배심원 상금 수상자

AXE의 선택

lesyadernovaya
lesyadernovaya #1등 상금
lesyadernovaya 162,090 창의력 점수
  • 그래픽 디자인
  • 일러스트레이션
  • 창의적인 글쓰기
  • 라벨 & 패키지 디자인
  • Script Writing
우크라이나

Axe recharging lift공모전 #1등 상금 4,000€

Hi, thanks a lot for the idea. We find it is quite inspiring. The execution idea is very well linked to the 'Recharge' concept.And we like the way how you deploy the visual effect and package. Very well done, and congratulate.

AXE
lesyadernovaya
lesyadernovaya #2등 상금
lesyadernovaya 162,090 창의력 점수
  • 그래픽 디자인
  • 일러스트레이션
  • 창의적인 글쓰기
  • 라벨 & 패키지 디자인
  • Script Writing
우크라이나

Lynx/Axe recharging tunnel공모전 #2등 상금 2,000€

We find it is quite inspiring. The execution idea is very well linked to the 'Recharge' concept.And we like the way how you deploy the visual effect and package. Very well done, and congratulate.

AXE
happiestfung
happiestfung #3등 상금
happiestfung 207,340 창의력 점수
  • 그래픽 디자인
  • 동영상
  • 일러스트레이션
  • 애니메이션
  • 창의적인 글쓰기
  • 라벨 & 패키지 디자인
홍콩

「有種就x出來」공모전 #3등 상금 2,000€

I quite like this idea that be challenging & bold. It is an interesting tool for us to do PR & roadshow.

AXE
bkloske
bkloske #4등 상금
bkloske 172,720 창의력 점수
  • 그래픽 디자인
  • 동영상
  • 일러스트레이션
  • 창의적인 글쓰기
  • 라벨 & 패키지 디자인
  • Photography
스페인

Axe Recharge공모전 #4등 상금 1,000€

Thanks to eYeka for giving us the opportunity to show our creativity. It was a great surprise to received the good new of being one of the Axe Recharge Contest Winners. It is an impulse of fresh air to continue taking part in other contest.

We found this observation is very interesting and true - people sing songs during the shower, especially when they feel recharged and refreshed. And the video idea is brilliant to capture the moment and share on social network.

AXE
remake1990
remake1990 #5등 상금
remake1990 474,760 창의력 점수
  • 동영상
  • 일러스트레이션
  • 창의적인 글쓰기
  • Script Writing
알제리

The confidence machine공모전 #5등 상금 1,000€

It is a genius idea, well linked with 'recharge' concept. However, it is lack of connection with 'attraction'. and somehow it is more serving as an execution idea.

AXE

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