결과 | Loving Lay's – Tell us an engaging and surprising story that shows that when you see Lay’s, you want Lay’s!

Loving Lay's 공모전 결과를 확인하세요

도전

공모전 내용 요약

Tell us an engaging and surprising story that shows that when you see Lay’s, you want Lay’s!

Invent fun and unexpected stories that bring to life how Lay’s potato chips are irresistible and that when you (or the hero of your idea) see them, you want them!

Presentation with texts and at least 1 visual illustration (maximum 4 PDF page)

3 수상자 8 커뮤니티가 좋아하는 작품 63 참여자들 100 작품이 접수됨 27 국가 7 언어

Lay's Pepsico

Dear participants, thank you very much for taking part in the Lay’s contest. We appreciate your creativity and great sense of humor. While we had to choose just three ideas - we judged the ideas based on several factors: sense of humor, originality, drama, intrigue; most of the ideas presented were very fascinating and entertaining.

배심원 상금 수상자

Lay's의 선택

cjs_capricorn #1등 상금

cjs_capricorn 70 창의력 점수

동영상
일러스트레이션
창의적인 글쓰기
Photography
Script Writing

러시아

#1 Prize of 3,000€

The idea has a lot of surprise in it and proves Lay’s irresistibility message - even the meditating monk could not resist. We also think that the story can be shoot in a beautiful way.

Lay's

shathree #2등 상금

shathree 4,120 창의력 점수

그래픽 디자인
일러스트레이션
창의적인 글쓰기
라벨 & 패키지 디자인

필리핀

#2 Prize of 1,500€

Funny way to present Lay’s irresistibility. Interesting set up – calm, grand and stately court room and the funny ending makes the story even more attractive.

Lay's