Fun times together! 공모전 결과를 확인하세요
도전
공모전 내용 요약
Have a good time with Lay’s during the UEFA Champions League!
In a presentation with visuals and text, imagine how Lay’s can leverage the UEFA sponsorship and make it exciting for everyone.
PDF with visuals and text (4 pages max)

Lay's Pepsico
Thank you all for your participation on this project. We are really excited about Lay's sponsorship of the UEFA Champions League and the opportunities this gives us to use in a really creative way...judging from your entries you also found it great platform for ideas! We were really impressed by the standard of entries and it really was a difficult task to narrow down to the winners. Thanks again to everyone who entered.
배심원 상금 수상자
Lay's의 선택

artem_pozdnyakov #1등 상금
#1 Prize of 3,000€
Thank you so much! It was not easy brief, and it's a huge honor that this idea became a winner. I really hope that this idea will be implemented in the real life, because this meaning for me much more then winning!
We loved this idea as at it's heart was bringing people together in a fun and engaging way, linking together football, fun times together and Lay's. The football shirt themed design also looked great and could be disruptive on shelf and certainly gave us inspiration. Thank you for your very creative input on this project.

jeanbaptistepetricoul #2등 상금
#2 Prize of 1,500€
We liked this idea as it leveraged Lay's ability to be innovative with flavour, but especially liked the communications idea of using the parallel of how teams are known by their colours as are flavours of Lay's and is something that feel is quite ownable vs other UCL sponsors. Thank you for your creative input on this project.

martindeneuville #3등 상금
#3 Prize of 500€
Lovely contest I really enjoyed participated in; thanks eYeka & Lays
We liked this idea as a really simple way of Lay's facilitating and elevating the fun times together football watching experience. It is one of those ideas that hits the brief and we should just quickly figure out how we can make it happen! Thank you for your creative input on this project.
커뮤니티가 좋아하는 작품
피드백 서클에서 참여자들의 투표수에 기반
우수성의 Top
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순위 1 artem_pozdnyakov 20 창의력 점수
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순위 2 ghadamohsen 97,490 창의력 점수
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순위 3 oceanomare 413,600 창의력 점수
독창성의 Top
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순위 1 abdillah_abdi01 43,710 창의력 점수
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순위 2 Venezianez 333,370 창의력 점수
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순위 3 artem_pozdnyakov 20 창의력 점수
스토리 텔링의 Top
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순위 1 abdillah_abdi01 43,710 창의력 점수
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순위 2 Venezianez 333,370 창의력 점수
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순위 3 asunvm 85,640 창의력 점수